Merlyn

Category:

commerce

Client:

Merlyn

Type:

Branded, Documentary

Merlyn Mind

Educational start up Merlyn Mind brings safe, data-secure voice recognition and AI technology into the classroom.

 

If your eyes glaze over reading that first sentence, you’re not alone. That’s why the Merlyn Mind team brought in Jongsma + O’Neill to emphasize the humanity behind their technology.

 

The resulting spot—shot during lockdown in Los Angeles and starring Jongsma + O’Neill’s actual daughter’s actual kindergarten teacher—tells the story of an educator’s first day on the job with the Merlyn Mind’s Symphony smart speaker in her corner.